Multifamily Leasing Insights: A Marketing Blog

Category: Resident Retention

99% Occupancy is Achievable, Here's How

99% Occupancy is Achievable, Here's How.

The key to customer service, and the driver of customer satisfaction and long term positive experiences. Empathy is the way your staff and your properties relate and engage with your prospects and residents. It’s the way you make your prospects feel important, and your residents feel valued and considered. Below, we will explore empathy in the context of online technologies, and their utilization by Multifamily communities.

Fresh Ideas for Community and Resident Events

Fresh Ideas for Community and Resident Events

It’s hard coming up with community events to get residents engaged and encourage connection between residents and the community. Here are a few ideas PM’s and CM’s can use to plan out their next souriee. Social and Networking Events Wine and Cheese Night: Organize a casual evening with a selection of wines and cheeses. Game Night: Provide board games, card games, and video game stations. Book Club: Start a book club with monthly meetings and discussions.

Billing Utilities to Increase NOI in Multifamily

Billing Utilities to Increase NOI in Multifamily

Multifamily rental housing as a whole showed a** 3.3% loss in year over year NOI per unit**, according to the National Apartment Association, in 2021. This marked the first downturn in over a decade, and shines a light on many areas that drive costs for multifamily properties.

Amenities Renters Actually Want in 2023

Amenities Renters Actually Want in 2023

Amenities in your communities and units are some of the biggest drivers of occupancy. Prospects carefully consider the amenities offered and how they will effect their lifestyle, comfort, enjoyment, and bottom-line of moving into your communities.

Jumpstart Customer Experience in Multfamily with 5 Simple Technologies

Jumpstart Customer Experience in Multifamily with 5 Simple Technologies

The landscape of apartment leasing has undergone significant transformation to meet the evolving demands and desires of renters in their quest for the perfect apartment. Demonstrating certain characteristics in your leasing process can play a critical role in attracting and engaging new residents, as well as fostering lease renewals and overall resident satisfaction Potential tenants seek a comprehensive understanding of the entire community even before setting foot on the premises. They seek insights into the community layout, the exact apartments they might occupy, the precise location within the community, what the views look like, the interior features, the proximity to amenities, real-time pricing, and of course availability.

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The performance of 10 Leasing Consultants for the cost of 1.